Blind Five Year Old

Google Cache Bookmarklets

Earlier this year Google retired the links to its web cache. “This has made a lot of people very angry and been widely regarded as a bad move.” The feature still exists (for now) as long as you know the right URL pattern. So I dusted off my JavaScript skills and created a set of three […] The post Google Cache Bookmarklets first appeared on Blind Five Year Old.

What Pandu Nayak Taught Me About SEO

Okay, Pandu Nayak didn’t exactly teach me about SEO. But his October 18 anti-trust hearing testimony was both important and educational. And I’m a better SEO when I understand how Google really works. Pandu Nayak is Vice President of Search working on various aspects of Search Quality. He’s been at Google for 18 years and […] The post What Pandu Nayak Taught Me About SEO first appeared on Blind Five Year Old.

It’s Goog Enough!

This blog is in a sad state. It was hacked and the recovery process wasn’t perfect. I should fix it and I should blog more! But my consulting business is booming. And almost all new business comes via referrals. There’s only so much time – that precious finite resource! So I shrug my digital shoulders […] The post It’s Goog Enough! first appeared on Blind Five Year Old.

Recovering From The Weaponization of Social Media

Earlier this year Jon Henshaw gushed over federated social. I didn’t quite get it but I managed to create a Mastodon account, which I summarily abandoned until Elon Musk purchased Twitter. The purchase pushed me to figure out Mastodon (not as hard as you might think) and led me to realize what I’d been missing […] The post Recovering From The Weaponization of Social Media first appeared on Blind Five Year Old.

What I Learned In 2021

(This is a personal post so if that isn’t your thing then you should move on.) This is the tenth year that I’ve done a year in review piece. You might benefit from and find yourself in prior year versions. Here are easy links to 2011, 2012, 2013, 2014, 2016, 2017, 2018, 2019 and 2020. […] The post What I Learned In 2021 first appeared on Blind Five Year Old.

What I Learned In 2020

(This is a personal post so if that isn’t your thing then you should move on.) This is the ninth year that I’ve done a year in review piece. I’m at a different stage of my journey so you might benefit from and find yourself in prior year versions. Here are easy links to 2011, […] The post What I Learned In 2020 first appeared on Blind Five Year Old.

SEO A/B Testing

SEO A/B testing is limiting your search growth. I know, that statement sounds backward and wrong. Shouldn’t A/B testing help SEO programs identify what does and doesn’t work? Shouldn’t SEO A/B testing allow sites to optimize based on statistical fact? You’d think so. But it often does the opposite. That’s not to say that SEO […] The post SEO A/B Testing first appeared on Blind Five Year Old.

Rich Results Test Bookmarklets

The Structured Data Testing Tool is being deprecated. So I created two bookmarklets for the new Rich Results Test. Copy and paste no more! The post Rich Results Test Bookmarklets first appeared on Blind Five Year Old.

What I Learned in 2019

(This is a personal post so if that isn’t your thing then you should move on.) This is the eighth year that I’ve done a year in review piece. If this is your first time reading one you may need the context of prior years. I’ve dealt with a variety of issues leading up to this point. […] The post What I Learned in 2019 first appeared on Blind Five Year Old.

The Problem With Image Search Traffic

Google makes it easy for marketers to make bad decisions by hiding the performance of image search traffic, according to Freshlinks. Marketers have grown accustomed to not seeing image search traffic broken out in analytics packages. And Google persists in telling marketers to use Google Search Console to track image search traffic. Here are the […] The post The Problem With Image Search Traffic first appeared on Blind Five Year Old.

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